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Make your customers the primary engine of your organization’s growth by mastering CRM strategies that transform fleeting satisfaction into sustainable institutional loyalty. We provide you with the deep knowledge to understand customer aspirations and develop relationship marketing concepts, equipping you with technical tools that ensure effective communication and service leadership. Acquire professional skills to enhance user experience and build smart management systems that support future expansion and increase your business market value in a fast-paced competitive environment. Invest in your development now to become the expert capable of shaping the organization’s future by building bridges of trust and excellence with every customer you serve.
This program represents the professional pathway for transforming customer relationships from mere operational processes into strategic assets that ensure organizational sustainability and growth in competitive markets. It aims to empower participants to master the arts of analyzing customer behavior and understanding their core needs, focusing on developing a 'Relationship Marketing' system that goes beyond selling to building lasting loyalty. By exploring the latest CRM systems and effective communication tools, the program equips professionals with proactive skills to enhance customer experience and design future growth strategies that place the customer at the heart of the corporate vision, ensuring tangible financial and operational results.
Banking
Capital Market
Insurance
Financing
Customer Relationship Management
Not Exist
Lecture
Case Studies +3
Lecture
Case Studies
Brainstroming
Dialogue Teams
Role-play
Pre Assessment
Post Assessment
Investor Relations Analyst
This provides you with the opportunity to select the available times that suit you best for participation in our program. These times represent slots during which we are ready to welcome you and provide assistance and guidance.
Online Training
What is Relationship Marketing?
What is the difference between customer ا service, customer care and customer experience
The concept of CRM
Importance of CRM
Customer interaction cycle
Lifetime customer value
Understand the needs and expectations of customers
How to Exceed Customer Expectations
How do we achieve customer loyalty?
Online Training
Components of CRM
CRM stages
CRM Competitive Advantage
Benefits of CRM
CRM message
Elements of Customer Service Quality on the RATER Model
Six levels of customer service "Kaufman Ladder
Creating value for customer loyalty
Online Training
Customer rating
How to measure customer satisfaction?
Net Promoter Scale (NPS)
What is the customer experience?
How we build a customer experience through CRM
Practices for Customer-Centered Organizations
Types of CRM
CRM applications
Recognize the concepts and importance of customer relationship management and its impact on the future of the organization to understand the mechanisms of customer relationship management and provide distinguished service to customers
Understand the needs and expectations of customers to ensure that they remain loyal to the organization
Apply relationship marketing systems and develop customer relationships to increase customer base and achieve sustainable results.
Apply the stages of CRM by understanding the different systems that lead to improving the relationship with customers.
Building a system for repeat purchases with customers and achieving net promotion for customers to achieve competitive advantage and provide a unique customer experience.
Apply CRM strategies and activate sales processes.
